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Real accounts, real numbers
Case studies
What we changed in real client ad accounts, and what happened next. Every figure comes straight from the client's Google Ads or Meta account, including the spend, so you can judge the results for yourself.
Events · Google Ads
316
enquiries from R74,800 of ad spend
R237 average cost per enquiry over 16 months
A Johannesburg event company whose ads worked but whose website did not. We fixed the path after the click and rebuilt the account around how corporate buyers search.
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Travel · Meta Ads
-53%
cost per lead on Meta
$91.91 to $43.47 per lead, with leads up from about 9 to 23 a month
A luxury eco-lodge group in Zambia and Malawi. We rebuilt its Meta Ads from scratch, turned a failed US test into a profitable campaign, and added 2,054 followers.
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